Human Creativity Benchmark - Landing Pages (Mockup) - Usability: leaderboard

Human Creativity Benchmark (Hopkins et al., 2026): professional creatives rate anonymized landing pages generated as code at the Mockup stage, where a chosen direction is developed into a coherent concept. The score is the mean 1-5 rating of how well the output would work in the context of the prompt and campaign, over the evaluators and prompts of this domain and stage; higher is better.

Metric: Mean expert Likert rating (1-5) of usability in the context of the prompt and campaign; landing pages written as code at the Mockup stage, rated by professional creatives. Source: arxiv.org. Saturation forecast: Around February 2027. 4 models tracked.

Top models

#ModelScoreOverall rank
1Gemini 3.1 Pro (Preview)4.03#91
2Qwen 3.5 397B A17B4#242
3Claude Opus 4.63.9#100
4GPT-5.3 Codex3.73#114

No result here: #1 Claude Fable 5.2, #2 Gemini 4 Carbon, #5 Claude Opus 5.5.

Interactive version: theaggregate.ai/benchmark?slug=human-creativity-benchmark-landing-pages-mockup-usability · How It Works · Data refreshed daily, snapshot 2026-11-12.