Human Creativity Benchmark - Ad Images (Refinement) - Usability: leaderboard

Metric: Mean expert Likert rating (1-5) of usability in the context of the prompt and campaign; advertising images at the Refinement stage, rated by professional creatives. Source: arxiv.org. Saturation forecast: Rough model projection: around 2026. 4 models tracked.

Top models

#ModelScore
1Seedream 4.54.23
2GPT Image 1.53.73
3Flux 2 Pro3.67
4Nano Banana Pro (Gemini 3 Pro Image Preview)3.53

Interactive version: theaggregate.ai/benchmark?slug=human-creativity-benchmark-ad-images-refinement-usability · How It Works · Data refreshed daily, snapshot 2026-09-26.