ConsumerSimBench: leaderboard

LLMs are increasingly used as "digital consumers" to simulate public opinion, pre-test marketing decisions, and anticipate audience response. However, existing evaluations rarely ask whether a model can reconstruct the concrete reaction patterns that real consumers surface in public discourse. We introduce ConsumerSimBench, a benchmark built from 1,553 real Chinese social-media topics and 23,122

Metric: Avg (95% CI) (self-reported). Source: benchmarklist.com. Saturation forecast: Around September 2027. 13 models tracked.

Top models

#ModelScoreOverall rank
1Gemini 3.1 Pro (Preview)47.8#58
2Gemini 3 Flash46.6#99
3Grok 4.2044.9#175
4Kimi K2.543.5#144
5Qwen 3.5 397B A17B43.4#146
6DeepSeek V342.9#321
7Seed 1.842.4#139
8GPT-5.235.8#110
9MiniMax-M2.535.2#303
10Claude Opus 4.632.8#63
11MiMo-V2.5-Pro32.3#158
12Claude Sonnet 4.630.8#90
13GPT-4o29.7#343

No result here: #3 Claude Opus 5.5, #6 GPT-6 Astra, #7 GPT-6.1 Sol.

Interactive version: theaggregate.ai/benchmark?slug=consumersimbench · How It Works · Data refreshed daily, snapshot 2026-10-20.